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編號商品編號商品名稱作者類別使用課程名稱
19-801-219NapsterBagley, Constance E.;Roberts, Michael J.;Kiron, DavidEntrepreneurshipIntellectual Property Management( 5546 )
29-809-026GSK''s Acquisition of Sirtris: Independence or Integration?Stuart, Toby;Weber, JamesEntrepreneurshipIntellectual Property Management( 5546 )
39-814-023MedImmune VenturesHamermesh, Richard G.;Lane, DavidEntrepreneurshipIntellectual Property Management( 5546 )
49-814-032Claritas GenomicsHiggins, Robert F.;Preble, MatthewEntrepreneurshipIntellectual Property Management( 5546 )
59-310-003Radiant Cosmetics: What''s in a Pout?Pozen, Robert C.;Hammond, Mary EllenGeneral managementIntellectual Property Management( 5546 )
69-614-013Living Proof: Are We a Technology Company or a Beauty Company?Shih, WillyGeneral managementIntellectual Property Management( 5546 )
79-511-110Coca-Cola on FacebookDeighton, John;Kornfeld, LeoraMarketingIntellectual Property Management( 5546 )
89-613-079The LEGO Group: Publish or Protect?Shih, Willy;Chai, SenOperations managementIntellectual Property Management( 5546 )
99-614-001Novozymes: Establishing the Cellulosic Ethanol Value ChainShih, Willy;Chai, SenOperations managementIntellectual Property Management( 5546 )
109-510-025Monsanto: Helping Farmers Feed the WorldBell, David E.;Knoop, Carin-Isabel;Shelman, MaryOtherIntellectual Property Management( 5546 )
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